Ecuador’s location on the Equator and its mix of rich sunshine, volcanic soil and tropical rain make it one of the most fertile places on earth. Here, cacao isn’t just a crop; it’s a birthright. Archeological records indicate Ecuador was where cacao was first domesticated nearly 5,500 years ago, before any other place on Earth. The country is home to some of the oldest varieties of cacao and is one of the primary growers of Fino de Aroma cacao, a designation reserved for the world’s most aromatic, complex and flavor-rich cacao beans.

Fino de Aroma is not a marketing term. It’s an official classification to recognize exception quality. Only approximately 8% of cacao is considered Fino de Aroma. Bulk or Ordinary cacao is much easier to grow and much cheaper as it is bred from volume, not flavor. As a result, fino de aroma has become increasingly difficult to source and is even considered endangered in some areas. This is why we prioritize buying fino de aroma — it is the best cacao, it is grown more sustainably, it supports farmers with fair prices and it is a piece of heritage, for Ecuador and the world. Our hope is that Auserman Chocolate highlights the beauty of this cacao for the world and our legacy is the preservation of this cacao.